Top 30 Irish Hotels On Twitter And Facebook

Top 30 Irish Hotels On Twitter And Facebook

 

In the current environment, good news for the Irish hospitality industry has been in short supply. In

an industry plagued with oversupply, below cost selling and plunging occupancy there is a glimmer

of hope for Irish hoteliers, and not from the direction that you might think!

The explosion of social media is opening up a whole new world of possibilities for hoteliers. This

seismic shift in online behaviour is presenting hoteliers with the opportunity to communicate and

engage directly with past and prospective guests.

Hoteliers have been quick to adopt and integrate social media into their communication strategies.

Digital Marketers, such as William Cotter of Net Affinity, with a wealth of experience in online

marketing see “social media as the beginning of a revolution in how guests will search , find and

engage with hotels”.

In recognition of the growing importance of social media for hoteliers, in particular Facebook and

Twitter, a list of the ‘Top 30 Irish Hotels’, is being compiled weekly by Net Affinity, based on the

number of fans and followers each hotel receives.

Top 30 Irish Hotels on Facebook   and  Top 30 Irish Hotels on Twitter

  

 

 

 

Smart hoteliers are actively engaging with guests and building communities around their key service

offerings with channel exclusive competitions, price promotions and garnering feedback that is truly

interactive.

 

Key stats are indicating that hoteliers who are the most proactive in social media are seeing the

benefits both in terms of sales, guest engagement and are achieving for the moment at least a

competitive advantage over their competitor set.

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